Customer Experience

Real Revenue Recovery Right Now (Part 4)

Real Revenue Recovery Right Now (Part 4)

[4 minute read] VALUE REPLACEMENT

How is your organisation reacting to the global pandemic? Are you treating is as a threat or an opportunity to succeed? This series of 4 posts outlines the 4R’s of Revenue Recovery, or how to flip from ‘going to hell in a handbasket’ to ‘going to heaven in a heartbeat’.

Real Revenue Recovery Right Now (Part 3)

Real Revenue Recovery Right Now (Part 3)

[6 minute read] ASSET REDEPLOYMENT

How is your organisation reacting to the global pandemic? Are you treating is as a threat or an opportunity to succeed? This series of 4 posts outlines the 4R’s of Revenue Recovery, or how to flip from ‘going to hell in a handbasket’ to ‘going to heaven in a heartbeat’.

Real Revenue Recovery Right Now (Part 2)

Real Revenue Recovery Right Now (Part 2)

[4 minute read] FULFILMENT REORGANISATION

How is your organisation reacting to the global pandemic? Are you treating is as a threat or an opportunity to succeed? This series of 4 posts outlines the 4R’s of Revenue Recovery, or how to flip from ‘going to hell in a handbasket’ to ‘going to heaven in a heartbeat’.

Disruptive Experience - How Our Relationships To Cars Are Being Completely Reshaped

Disruptive Experience - How Our Relationships To Cars Are Being Completely Reshaped

[7 minute read]

Two technology trends are in the process of upending a century’s long relationship with cars: “Uberfication” and Automation. The rational and emotional bases for car ownership and usage are being rewritten, and the landscape for traditional car brands changed in unprecedented ways.

Real Revenue Recovery Right Now (Part 1)

Real Revenue Recovery Right Now (Part 1)

[4 minute read] GETTING THE BASICS RIGHT

How is your organisation reacting to the global pandemic? Are you treating is as a threat or an opportunity to succeed? This series of 4 posts outlines the 4R’s of Revenue Recovery, or how to flip from ‘going to hell in a handbasket’ to ‘going to heaven in a heartbeat’.

Customer Insight – Why We Want To Buy What We Want To Buy

Customer Insight – Why We Want To Buy What We Want To Buy

[4 minute read + 18 minute video]

‘Why do we make the choices we take?’ ‘What is really going on inside our heads?’ One of the most challenging problems in marketing, customer strategy and CX is working out what people really want. Henry Ford was famously quoted as saying “If I had asked my customers what they wanted they would have said a faster horse”. Ford may not have actually said quite that, but there are real limitations with asking customers questions like what they intend to buy or why they actually purchased something. This article presents information about how the three different parts of our brain combine to motivate us to act. Understanding the three levels is critical for anyone involved with customers.

The Robot Doctor Will See You Now

The Robot Doctor Will See You Now

[15 minute video]

In this enlightening talk, CapFeather’s Health and Innovation Lead Dr. Anjali Jaiprakash demonstrates how she has used a robotic vision technology called Light Field to build a retina-imaging device

This Caring Note Saved 50% of Suicide Re-admissions

This Caring Note Saved 50% of Suicide Re-admissions

[5 minute read]

In an Australian study, a postcard note was sent to suicide out-patients to discover if small signals of care could help them. Over the next two years, members of the group who received the postcards were readmitted at half the rate of the control group.

Digital Experiences are Helping Life Over 60

Digital Experiences are Helping Life Over 60

[4 minute read]

An article on connection, how great my mum is... and the brilliant work Pluss Communities is doing around customer experience in retirement villages and the aged care sector.